linden@crazmo.com

ICAD

Interagency Coalition on Aids and Development is a non-profit organization based in Ottawa, Ontario. Having worked with this client for a while they came to us wanting a new website. Their old site was very dated and they wanted something bold and modern. One challenge I faced was the site would be extremely text heavy as it’s meant to provide a lot of information. Also, they did not have a lot of high quality photos, and were not interested in stock or professional photography. So I had to create something that would not be overwhelming and people cold still get information quickly. The end result was nothing “fancy” but still gave the client everything they were looking for in a very striking and nicely designed package.

My Role
Research · Strategy · Design · Infographics

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